Is Social Networking threat or opportunity to a business?
by Ubongabasi Inyang
on Tuesday, 10 August 2010
Social Media
Ubongabasi Inyang
Ubongabasi Inyang is an Executive Director of Thidasp Limited. Thidasp Limited.
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Many organisations are rushing towards the social media without a proper strategy, looking for the rewards but without realising the pitfalls hence getting trapped. Poor planning and execution of social media strategy can easily go wrong and would damage the brand and would take considerable efforts to undo the damage.
